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OTC Marketing Manager – Consumer Healthcare

meridiantalent.co.zaURL Unverified
Centurion, South AfricaFull-timeSeniorOn-sitePosted 27 Oct 2026

Job Overview

Ultra Personnel is recruiting an experienced OTC Marketing Manager for a leading over-the-counter and pharmaceutical manufacturer based in Centurion (CareerJunction 2646629; posted 26 October 2026; valid to 24 November 2026). The role drives the growth, profitability and market leadership of assigned front-shop and OTC brand portfolios by developing, executing and optimising strategic marketing plans – market analysis, brand positioning and integrated marketing that maximise revenue, market share and brand performance.

Acting as business owner for the portfolio, the Marketing Manager sets brand, pricing and go-to-market strategy across domestic and export markets, builds integrated plans across traditional, digital, e-commerce and healthcare-professional channels, manages the innovation and NPD pipeline and brand marketing investment budgets, and leads a high-performing marketing team in close collaboration with Sales, Finance, Supply Chain, Regulatory and R&D.

Key Responsibilities

• Develop and execute brand, portfolio, pricing and go-to-market strategies across domestic and export markets

• Translate consumer, customer and market insights into integrated marketing plans across traditional, digital, e-commerce and HCP channels

• Deliver turnover value and volume growth, gross profit and market-share targets

• Lead identification and prioritisation of new product and portfolio opportunities; build innovation business cases

• Manage the innovation pipeline for timely launches and optimise portfolio lifecycle performance

• Manage brand marketing investment (BMI) budgets to maximise ROI; monitor profitability and marketing effectiveness

• Negotiate marketing supplier and partnership agreements

• Lead and develop the marketing team; drive cross-functional collaboration with Sales, Finance, Supply Chain, Regulatory and R&D

• Ensure compliance with legal, regulatory and governance requirements for healthcare marketing

Required Qualifications

• Tertiary degree in a relevant technical or commercial discipline, or commercial degree with a marketing emphasis

• 6–10 years’ progressive marketing experience, at least 5 years in a senior or management capacity

• Strong pharmaceutical front-shop / OTC experience with a track record in consumer healthcare brand marketing

• Strong market, feasibility and forecasting analysis; sound financial and commercial acumen

• Digital marketing and consumer-trend understanding; ERP/BI reporting (SAP advantageous)

Skills & Requirements

OTC Brand MarketingConsumer HealthcareBrand StrategyPortfolio ManagementNew Product DevelopmentGo-to-Market StrategyPricing StrategyMarketing Budget ManagementDigital MarketingMarket InsightsTeam LeadershipPharmaceutical Regulatory Compliance

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