Product Manager – Digital Onboarding (Online Gaming)

Cape Town, South AfricaFull-timeSeniorHybridPosted 30 Oct 2026

Job Overview

Datafin is recruiting a Product Manager for a dynamic online gambling group in Cape Town (hybrid; CareerJunction 2646620; posted 26 October 2026; listing valid to 23 November 2026). Sitting in the group’s Join product pillar, the role owns and improves the digital onboarding experience across brands – creating an intuitive, trusted and frictionless journey from a customer’s first interaction through registration and eligibility into the product.

This is an outcome-focused role: the Product Manager owns the direction, priorities and performance of the onboarding product area, working closely with Design, Engineering, Analytics, Delivery and business stakeholders and using customer insight, conversion-funnel data and experimentation to deliver measurable improvements to customer experience and conversion in a regulated environment.

Key Responsibilities

Own product strategy, direction and priorities for the digital onboarding (registration and eligibility) journey across brands
Lead customer understanding and product discovery to identify problems and opportunities
Define success measures; analyse conversion funnels and run experiments to improve performance
Prioritise the backlog and deliver iteratively with Design, Engineering, Analytics and Delivery
Collaborate with and influence business stakeholders across the group
Practise responsible product management within a regulated gambling environment

Required Qualifications

Experience as a Product Manager or comparable digital product role owning customer-facing journeys or features
Demonstrable improvement of digital customer experiences through data, insight and discovery
Experience taking opportunities from problem identification through delivery and optimisation with cross-functional teams
Strong conversion-funnel analysis and experimentation; Agile product development
Registration/onboarding or transactional journeys and gambling or financial services experience advantageous

Skills & Requirements

Product ManagementDigital OnboardingConversion OptimisationFunnel AnalysisA/B TestingProduct DiscoveryCustomer Journey DesignAgileBacklog PrioritisationStakeholder ManagementData-Driven DecisionsRegulated Industries