Senior Marketing Manager - Customer Growth & Lifecycle
Job Overview
Own customer funnel growth strategy for South Africa including acquisition, repeat purchase and long-term value. Design and scale lifecycle programs across onsite, CRM and partner channels; run experimentation roadmaps; partner with Marketing, Retail, Prime and Product; and build dashboards and playbooks for scalable growth.
Key Responsibilities
Own the South Africa customer growth strategy across acquisition, repeat purchase and long-term value. Design and scale lifecycle programs across onsite, CRM and partner channels; run experimentation roadmaps; partner with Marketing, Retail, Prime and Product; and build dashboards and playbooks for scalable growth.
Required Qualifications
8+ years professional marketing experience; building, executing and scaling cross-functional marketing programs; Excel and Tableau; intermediate SQL; test-and-learn experimentation experience; MBA current or in progress.
Preferred Qualifications
Experience aligning large cross-functional teams and agencies; experience developing joint marketing plans with global alliance partners.
About This Job
This is a senior full-time hybrid marketing opportunity focused on customer growth and lifecycle strategy in Cape Town.
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