Brand Manager – Pet Care

Johannesburg, South AfricaFull-timeMid LevelOn-sitePosted 9 Nov 2026

Job Overview

Status Staffing's client is seeking a permanent Brand Manager to join its team in Modderfontein, Gauteng (advertised basic salary R30,000–R35,000 depending on experience; Monday–Friday 08:00–17:00; start ASAP). The role suits a marketer with 3–5 years' marketing or brand management experience, including at least 2 years as a Brand Manager, within FMCG, manufacturing, retail or consumer goods – pet food, pet care or animal health exposure is highly advantageous.

The Brand Manager develops and executes annual brand plans, owns positioning and brand architecture, runs integrated campaigns with agencies and media partners, drives market research and consumer insights, supports new product launches and go-to-market, and manages brand budgets and KPIs including awareness, market share, sales growth and campaign ROI.

Key Responsibilities

Develop and execute annual brand plans aligned with business objectives
Define and maintain brand positioning, identity and value proposition, and manage brand architecture and portfolios
Plan and execute integrated marketing campaigns across advertising, digital, promotions, sponsorships and events
Collaborate closely with creative agencies and media partners and evaluate campaign ROI
Conduct market research, competitor analysis and track consumer trends and brand health
Collaborate with product development on new launches and develop go-to-market strategies
Support packaging, pricing and promotional decisions and manage product lifecycle activities
Prepare and manage annual brand budgets and track returns on marketing investment
Work with Sales, Product Development, Supply Chain, Finance and Operations; present brand performance to senior management
Monitor KPIs including brand awareness, market share, sales growth, engagement and customer retention

Required Qualifications

Bachelor's Degree in Marketing, Business Management, Communications or related; postgraduate or professional marketing certification advantageous
3–5 years' experience in marketing or brand management, with minimum 2 years as Brand Manager
Proven experience managing marketing campaigns and budgets and driving brand growth and market share
Experience within FMCG, manufacturing, retail, consumer goods or a related industry; pet industry experience highly advantageous
Experience managing social media platforms (Instagram, Facebook, etc.)
Valid driver's licence, own transport and willingness to travel nationally and work selected weekends/events

Skills & Requirements

Brand ManagementBrand StrategyIntegrated Marketing CampaignsDigital MarketingSocial Media MarketingMarket ResearchConsumer InsightsProduct LaunchesGo-to-Market StrategyBudget ManagementAgency ManagementFMCGMarketing ROI